About Us


The Alliant Energy Center has multiple facilities onsite to fulfill a variety of event needs, which allows us to be one of the most versatile facilities in the area.

Veterans Memorial Coliseum holds more than 10,000 visitors and is ideal for sporting events, large concerts, and entertainment productions.

Exhibition Hall is our premier facility for conventions, meetings, banquets, and much more, consisting of 255,000 square feet of space.

Willow Island is a wonderful outdoor venue situated right on our campus. This 29-acre natural space is surrounded by two ponds and is great for outdoor festivals, concerts, and other outdoor events.

The New Holland Pavilions, totaling 290,000 square feet, make Alliant Energy Center an industry leader in agricultural shows. These multi-use buildings are also ideal for flat shows, trade shows, and more.

The Arena suits a multitude of smaller events including trade shows, staged performances, and consumer events. This 22,000 square foot space is ideal for equine events and those taking advantage of the terrific show ring and grandstand seating.

Explore all of these facilities located on the Alliant Energy Center campus.

Aerial view of Alliant Energy Center campus

City of Madison, Wisconsin Capitol Skyline