1919 Alliant Energy Center WayMadisonWisconsin53713United States
Whether you plunge solo or with your coworkers, friends or families – for the ultimate bonding experience – we’ll help you take "cool" up a degree or two.
Last year, 1,900 brave souls took the plunge in Madison. The best part? After their bodies returned to 98.6°F and the donations were tallied, they raised more than $340,000 for Special Olympics Wisconsin. Booyah.